Salesforce Guides and Resources for Real People
Free implementation guides, org health assessments, career tools, and data governance resources. Written by a 13x certified Salesforce Architect who started at EDF and teaches at NYU.
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10-PART SERIES
Salesforce for Recruiters
93,000+ LinkedIn impressions · 400+ new followers · 10 free guides
Screening guides for every Salesforce Cloud, certification decoder, JD templates, and salary benchmarks. Everything recruiters need to place Salesforce talent correctly.
LAUNCHING APRIL 1
What Your Salesforce Org Says About Your Company
10 guides · 10 free templates · Org health to AI readiness
The 400-object org. Flow spaghetti. Reports nobody trusts. The sharing model nobody designed. 10 problems I find every time someone hires me to fix their Salesforce.
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LinkedIn Is Not a Resume. It’s a Signal.
Stop treating LinkedIn like a resume. Learn how consistent posting led to 60% inbound opportunities, Salesforce Ben publication, and $67K in consulting revenue. Real data from teaching 160+ NYU students.
I Hate Branding. Unfortunately, It Matters.
A Salesforce architect's reluctant guide to personal branding. Learn why visual consistency, color psychology, and voice matter for landing Salesforce roles. Real data from NYU teaching 160+ students.
From Journalism to Salesforce: My Unexpected Career Pivot
How a 2008 journalism layoff led to 13 Salesforce certifications, teaching at NYU with 80% job placement, and founding Clear Concise Consulting. Real timeline, real struggles, real lessons.
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